Pretty much all “gift giving” occasions can be made easy with gift cards, whether it is store specific ones or simple cash cards. This is because on one hand, they allow the recipient to pick something to their own liking, and are a handy way to personalize an individual gift at the same time. There are a number of other reasons to like them as well, and many of them are not only loved, but also continuously used by stores, banks, and buyers.
Why Do Stores Love Gift Cards?
You’ll typically find gift cards at almost any retail store, from the smallest mom and pop shop to the largest chains. This is because selling a gift card actually means upfront revenue for the store. Redeeming a gift card that you purchased or received as a gift, likely means that you spend over the initial value of the card. So, from a store’s point of view – not only will you spend a little bit more, but you’ll also likely become a returning customer.
In addition to that, companies that process refunds are choosing to distribute gift cards rather than checks or cash as these trends emerge. As a result of this, they are actually saving a lot of money whenever people don’t redeem the full values of their gift cards.
Why Do Banks Love Gift Cards?
Credit card companies and banks have been trying to get in on the gift card market for some time now. The way they benefit from them is they encourage stores to have more robust gift card programs. Credit card companies and banks offer to help with promotion and logistics, usually winning in the end as they get a cut of merchant fees once shoppers actually redeem the cards.
Why Should Buyers Love Gift Cards?
In addition to the previously mentioned benefits of being highly practical and ideal for people who are difficult to shop for, gift cards also come with ample flexibility in the form of cash cards. Unlike store gift cards that can only be redeemed at the specific retailer, a recipient can use a cash card anywhere that accepts major credit cards. Store cards are usually good for their face value and do not have additional charges, and they also typically have a long expiration date.
If You Are Interested In Gift Cards, Contact Quickcards
Interested in gift cards and want to launch a customer reward program in your store? Look no further than Quickcards – a card manufacturing company that has been in business for fifteen years supplying the biggest and best companies with all types of cards. Whether it’s ID badges, business cards, party invitations or unique and eye-catching gift cards, they have you covered with anything you need. Standing out as a business is becoming increasingly difficult nowadays and a unique gift card program is certainly one way to add character to your brand. Get in touch with Quickcards today and get busy designing the kinds of gift cards that will help you retain old customers, win over new ones and increase sales significantly.
