If you own a business and still haven’t introduced a membership rewards program, this may be the time to do so. Your clients are more likely to continue to come to you if you offer them incentives to use your services or products. More importantly, this also represents a convenient way to grow your customer base, as your returning customers are likely to send new ones your way. A membership card program includes different aspects you’ll need to pay attention to closely. One of them is ensuring the proper design for your membership cards.
What Is The Importance Of A Membership Card Design?
There are two basic factors that explain why it is important to put serious thought into designing membership cards for your specific business. On one hand, a quirky or unique design will draw people’s attention to the card by making it stand out. On the other hand, your goal is to have people keep and carry the card around with them wherever they go. Think about it; people’s purses and wallets get filled with various membership cards, receipts or similar items. You need to make your membership card stand out and be interesting to own, which is most easily done with a unique design.
Interesting Membership Card Design Ideas
Your creativity can be let loose when it comes to designing eye-catching membership cards. Common examples you can use for inspiration include:
- Die cut/custom shape cards. These are a fun way to stand out because coming across uniquely shaped cards in their wallets is likely to grab people’s attention and encourage use.
- Member benefits-listing custom cards. If you’re looking for ways to help both your employees and your clients at the same time, simply list the member benefits on the card itself. This is particularly useful if you have different membership levels or update your program frequently as there is no question what each membership program offers.
- Cards that incorporate a faux chip. A very convenient way to convey your appreciation of your customers is to show them their elite status by issuing them a premium gold foil stamped faux chip card.
- Classic plastic cards. Ensuring your clients’ membership cards are durable is best done by printing them on plastic. Plastic ensures a sturdy membership rewards card that can withstand plenty of wear and tear and will feel right at home in a client’s wallet for a long time.
- Key tag membership cards. Another creative and practical idea is to create membership reward cards for your clients in the form of key tags. That way they will be able to attach them to their house or car keys for easy use.
- Brightly-coloured cards. One of the best ways to enhance the design of your membership cards is to include bright colours. This works when you want to create both different colours for different membership levels or you have specific brand colours you’d like to use.
The Benefits Of Creating Unique Membership Rewards Cards With Quickcards
Thanks to its broad range of design experience, Quickcards is proficient with manufacturing high-quality membership cards. You’ll be able to get your hands on countless membership card designs and prints, with options ranging from custom design and full colour print to special metallic ink base card options that cater to luxury versions. Your high-level holders can be issued membership cards with silver and gold backgrounds while regular members can have cards printed on a silver metallic base. Your options are limitless when you work with Quickcards. Contact us today and ensure your membership reward cards program is a success.
