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Today’s world sees an increasing number of business aspects losing their physical form in favour of their digital one. Business cards are stubbornly refusing to do the same, and will likely continue … READ MORE

  The question of whether to go with gift certificates or gift cards is one that has plagued both small and large business owners for years. Each has advantages, which further complicates … READ MORE

One of the ways to build customer loyalty is to implement a loyalty rewards system. What is a loyalty system, you may ask? There are countless definitions, though it can be said it’s a system of … READ MORE

The idea of using a gift card program to increase sales and drive up profits in your business sounds very appealing. After all, they are very handy, easy to use and remarkably effective. But, there is … READ MORE

Gift cards have long been an easy, efficient and effective way of making the most of your business. They are simple to use and often generate lucrative returns. Every gift card program needs to be … READ MORE